Select Page

Double-Cheeseburger.jpg

The Chicago Tribune is reporting that Burger King is encouraging their franchisees to offer a temporary price reduction on their double cheeseburgers. The proposed new price would be $1, and would undercut McDonald’s price of $1.19.

After McDonald’s was recently forced to raise their double cheeseburger prices from $1 to $1.19 in an effort to appease franchise owners complaining of diminishing profit margins, it’s hard to imagine Burger King’s profit margins are high enough to make this promotion stick. The proposed time-frame for the temporary price cut would be approximately four months, and seems more like a petty attack than an actual sales driven promotion. Still, if it means cheaper double cheeseburgers I suppose we’re all for it.

We always want to be transparent and honest about our article content. From time to time, we may link to products and services that compensate us for the referral. This does not affect your cost, but it does help us fund future content for this site.

What is the keto diet

DailyFork.com Newsletter

Join our mailing list to receive the latest food recipes and cooking ideas.

You have Successfully Subscribed!