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Earlier today we posted a pic of the new Burger King print ad for their “Super Seven Incher.” Not surprisingly for a product with that particular name, they opted to take a sexually suggestive approach to their marketing campaign. However, in the interest of fairness we feel obligated to mention that Carl’s Jr. has unveiled a new TV commercial featuring The Hills star Audrina Patridge doing what women in Carl’s Jr. commercials do: rolling around in a bikini getting sauce all over.

After watching this it’s clear that Burger King is still wading in the kiddie pool when it comes to sexifying their products. Sit back and take some notes BK, this is how it’s done.


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