It seems Burger King has taken aim at the Axe Body Spray demographic. The new commercial promoting the diminutive burger shots features a throng of gorgeous women fawning all over the teenie weenie burgers because they’re just so darn cute. Whereas Axe will provide an animal magnetism women can’t seem to resist, it looks like the Burger Shots are more akin to owning a beagle.
Either way, we love the fact that Burger King can pull this off with an over-the-top wink to its audience. And, after seeing the commercial at least a dozen times we’re left with a strong desire to buy some BK Burger Shots and take them for a nice walk through the park.
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